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Fonterra targeted in Green 'food revolution'

Last updated 12:24 31/05/2008

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The Green Party today has called on Fonterra to drop the price of milk with co-leader Jeanette Fitzsimons saying it would be a good thing for the New Zealand company to do to help kiwis struggling with high food prices.

Ms Fitzsimons made the call in her speech to the Green Party's annual conference being held in Auckland this weekend.

She said the Green Party would campaign for a "food revolution" and as part of its policy on food affordability wanted an inquiry into food prices led by the Commerce Commission, similar to that being held in Australia.

The inquiry would look at the growing gap between what the farmer received and what the consumer paid.

It would consider whether tougher competition law was needed to manage the supermarket duopoly in New Zealand.

Ms Fitzsimons said New Zealanders were wondering why they were paying 60 per cent more for a litre of milk than they were a year ago.

New Zealand produced so much milk that only four per cent of what was produced was sold here, with the rest exported.

Costs of farm production and factory processing had risen, but not by 60 per cent.

"The payout to farmers has risen spectacularly but again not by 60 per cent. That fact is that a major driver of milk and cheese prices here is our link into the global markets."

She challenged Fonterra to "show us you are a good kiwi company".

"Give something back to the country that has provided you with a great climate, cheap energy and hard working farmers that have allowed you to become so successful.

"Sell your products in New Zealand at a price that our people can afford. You make so much on your exports, you can afford to make less profit on the four per cent you sell here," she said.

The public relations benefits to Fonterra would be enormous and would cost it very little.

Ms Fitzsimons told reporters she had not spoken to Fonterra about it but said reducing the price of milk would be easy for it to do.

It would be good timing given the record payout to farmers announced yesterday.

She had seen a letter to a newspaper from a dairy farmer saying that farmer would be happy to sell milk cheaper to New Zealanders.

"I do think a company that is based in New Zealand and has benefitted from everything that New Zealand has to offer in order to get established has got some responsibility back to this country.

"We're not asking Fonterra to sell milk at a loss, we're asking Fonterra to sell milk at a reasonable profit rather than an excessive one," she said.

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"You can understand it from their perspective but when it's something as fundamental as milk I think we need to look at whether we want our largest corporation treating New Zealanders that way."

Ms Fitzsimons also said an inquiry by the Commerce Commission would look at whether there was "adequate competition" among grocery chains in New Zealand given that 96 per cent of the country's groceries were bought, distributed and sold by just two companies.

"We're not talking about regulating food prices, we're talking about regulating competition."

Other measures in its policy included a food security strategy that would investigate New Zealand's vulnerability of basic staples to overseas events.

The Greens would also look at how to support struggling industries, such as garlic, pork and wheat industries.

It would introduce mandatory country of origin labelling, extend the fruit and breakfast in schools programmes to all primary schools, encourage schools to plant vegetable gardens and fruit trees, plus develop gardening websites to help people create their own gardens to grow their own food.

As well, it would promote seed banks so varieties were not lost, and it would take eels and kahawai out of the quota management system for use for cultural and recreational fishing only.

Others measures to increase the family budget included: a universal child benefit; raising core welfare benefits and indexing levels to a basket of food, energy and housing costs as well as to wages; and building more social housing.

The Greens were also discussing today a remit on the process for deciding its position on support for the larger parties later. The results of that remit would be announced by Greens co-leader Russel Norman tomorrow.

41 comments
Dominique   #41   05:26 pm Jan 28 2009

What twaddle. The Primary Industries are not 'creaming it'. Maybe some of the big guys are but 'Joe Bloggs'' situation hasn't changed. Why doesn't someone report on increased costs of fuel, labour, compliance etc?? Do the Greens also support hiking up minimum wage even further? They contradict themselves spectacularly when they demand less intensive farming for sustainability but cheaper product???? NZ rely's heavily on the Primary Industries; remember that every dollar that farmer Joe makes is another dollar he can spend at the local shop or on his employees. Let's get real.

Clinton   #40   05:26 pm Jan 28 2009

Why would Fonterra which is a Co-Operative not a Corporate (thought the greens loved the Co-Operative idea.) need to subsidise New Zealanders for there milk. Would you expect the oil companies or electricity companies to sell at a cheap feek good rate. Why would you legislate against a Co-Operative company that brings in BILLIONS of dollars to the New Zealand economy and improves the standard of living of all Kiwis, thats akin to cutting of your nose to spite your face.

Farmers work hard and are entitilled to a good income. Fonterra dosent even need to supply NZ and could make more by selling offshore.

Simple fact of life, if you want a product you have to pay the going rate, that rate is set on the world market.

If people cant afford it, thats a welfare problem for the government, and nothing to do with Fonterra a hugley successfull Co Operative, the jewel in NZs crown.

artybee   #39   05:26 pm Jan 28 2009

Two postings quite explicitly write about legislating Fonterra (#5 & 23). I guess that some of us want to know on what basis they would do that? Return on capital plus an avearge hourly rate for farmers thast reflects the skill required. #38 is correct that the Greens talk of regulating around competition but unfortunately regulations don't always have desired affect. Just look at the level of deforestation over the last few years as forest owners scrambled to avoid "potential" and unspecified penalties.

Stephen   #38   05:26 pm Jan 28 2009

WHERE does it say that the Greens want to regulate Fonterra?? Half of you guys seem to be reading a different story!

artybee   #37   05:26 pm Jan 28 2009

Someone will correct me if I'm wrong but as Fonterra is a cooperative it is owned by it's shareholders who are its suppliers who are farmers or in some cases sharemilkers. If it was a Publicly Listed Company then Dhalgren may be correct but in this case Fonterra and the dairy farmers are one and the same. Residual profits not paid out as part of the milk cheque are I guess allocated to R&D, market access devlopment etc to keep the industry relevant. Thankfully someone is brave enough to do this otherwise NZ's standard of living might take a further hit.

On the Coke matter (as a comparison) I wonder if the Fijian sugar cane farmers get a fair whack of the final price? Perhaps Coke should come under the "Fair trade" banner? Price may rise dramatically!!

Steve   #36   05:26 pm Jan 28 2009

As much as this is a great idea for Kiwis it just makes life harder for people in developing and third world countries.

If first world countries started making the prices of food stay at a certain level then we would consume more products here like dairy products.The price in third world counties will go up because of quantity availible to them would less, for those people the high food prices means alot more than it does to us. We might have to buy different food and eat less processed food, they starve, Big Difference!! As much as some families here in NZ feel the pinch because of the current high prices it doesn't compare to what is happening in third world countries.

I don't have an issue with the Greens but some of these policies seem don't seem to be well thought through.

Fairfacts Media   #35   05:26 pm Jan 28 2009

Typical of the Greens to attack the only successful business New Zealand has. Think of the tax Fonterra and the farmers will pay. Think how many bludging beneficiery Liarbour and Green voters that will support.

Campbell Grieve   #34   05:26 pm Jan 28 2009

I think the green party is forgetting that the milk industry is the back bone of NZ, regulating Fonterra will be like to shooting the country in the foot. Fonterra has very little to no say at all in the price of milk overseas. So the fact that the world price of milk is more expensive then the NZ price means that NZ is lucky to get even 4% of their milk supply. Fonterra will have the incentive to export even more than the current 96% of milk output if the price differential becomes too large. Basically if they cap the price of milk in NZ, expect a supply shortage.

Also with higher milk payout for farmers, and arguably an increase in output as a result, will have two major effects. 1: Expect to see the NZ dollar appreciate against the US dollar (or at least remain strong). This means that imports become cheaper which will ultimately put pressure on inflation to fall; this will offset the higher milk price that New Zealanders pay. 2: The increase in income that farmers receive will sooner or later spill over into the rest of the economy, making us all better off.

Owen   #33   05:26 pm Jan 28 2009

The Greens living up to their water melon tag - green on the outside and very red in the middle. Socialist envy at its worst. A "harmless" enquiry to use the power of the state against a envied minority. Instead of bagging cockies lets get behind them and applaud their success - their success becomes our success - that's how an economy works.

craig   #32   05:26 pm Jan 28 2009

Hmmm - this might just be me but the fact that a government party wants to dictate to a company on what price things should sell for sounds like eco-communism - be VERY thankful NZ - I am stateside at the moment and here the company rules and any effect of the government to regulate anything is regarded with distain.

The problem here is the free market and oil - the free market is full of hedge fund investors trying to make money on commodities now that the credit market has gone belly up and oil - demand, weak USD and developing countries like India and China subsidizing oil (apparently the Indian national oil chain loses $15 US million A DAY subsidizing oil).

The greens as per usual have some good ideas thrown in with some wacky ones - social housing "Where are they going to get money for that" Seed banks I say this with a bit of ignorance but WHAT varieties of crops do we have that is UNIQUE - and if so why reinvent the wheel - the phenomenal seed bank in Svalbard would do the job.

The greens have definitely grabbed the bull by the horns but it remains to be seen if they have the strength to do anything


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