Unelected officials are defending the city's new logo.
The change, revealed by the Central Leader last Friday, has also been slammed by mayor John Banks as arrogant.
The new triangle logo was approved by Auckland City Council's executive team without consultation.
It was revealed at a briefing last week, ironically on dealing with the media.
Chief executive David Rankin signed off the change but was unavailable to speak about the decision.
Inquiries were handled by council communications and marketing group manager Mark Fenwick who says the $25,000 project was within approved spending limits and sign-off wasn't needed.
Mr Fenwick is downplaying a legal challenge from Triangle Television over similarities to its logo, saying there's a 'passing similarity'.
"But I don't think anyone is going to confuse a TV station with a council."
Triangle chief executive Jim Blackman says lawyers are considering whether they have a case.
"They're looking at it at the moment to see whether or not usage is likely to infringe on our registration."
Mr Banks says nothing requiring a council image will change until it needs to.
"Any idea that we'll push on with more expenditure just won't happen," he says.
- Central Leader
Have you ever been caught out by a TradeMe deal gone wrong?Related story: (See story)