Vodafone, Telstra begin integration
The first fruits of Vodafone's $840 million takeover of TelstraClear will be delivered on Monday when TelstraClear will begin selling Vodafone's mobile products, including its handsets and consumer and business plans.
Vodafone spokeswoman Sarah Newcombe said although it would take time to fully integrate the businesses, Vodafone and TelstraClear also aimed to have a single set of home phone and broadband plans in the market by the middle of next year.
This switch would remove the costs incurred when customers churn between Vodafone and TelstraClear's different services.
TelstraClear's own-brand mobile offerings, provided through a separate wholesale deal with Vodafone, would remain on the market for now, but TelstraClear would also effectively become a "premium dealer" of Vodafone from Monday, Newcombe said.
Vodafone has said it may be April 2014 before the firms are fully integrated under the Vodafone brand.
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