No sponsor for world champs
Major sponsors who have failed to come to the table over the World Softball Championships are "a pack of stingy buggers", Upper Harbour Local Board member Brian Neeson says.
The competition next March will see 16 international teams descend on the North Shore for 80 matches held at Rosedale Park in front of approximately 30,000 spectators.
Organiser Claire Beard told Upper Harbour Local Board major sponsors have failed to front for the international tournament because it is a "one-off" without ongoing exposure for big brands.
Members are stumped as to why, with an international event coming to the North Shore, no big names such as Adidas, Nike, Coke, Frucor or any of the major banks have stepped up to sponsor it.
"People like Adidas like to see their name flashed around," Mr Neeson says.
The one-off event sponsorship was harder to justify for some commercial sponsors, Ms Beard says.
"You tell them Brian Neeson says they're a pack of stingy buggers," Mr Neeson replied.
Member Lisa Whyte says current sponsors, such as SAS who stumped up for volunteer shirts, should be praised.
Chairwoman Margaret Miles was further disappointed after learning Devonport-Takapuna Local Board has delayed sponsoring a primary school to take part in the Junior World Softball Championships.
Each Auckland local board has been asked to sponsor one school in its area with a minimum of $2500 to take part in an event held before the competition.
Each primary school team will represent one of the countries competing in the world championships and additional money from boards goes towards ongoing coaching.
Hibiscus and Bays and Upper Harbour local boards have agreed to it, with Kaipatiki supporting the event in principle and seeking more information before sponsoring.
But schoolchildren in the Devonport-Takapuna area will miss out unless the board agrees "which is very disappointing, I feel", Mrs Miles says.
Member Calum Blair says the Devonport-Takapuna area is set to benefit the most from the event because all visiting teams are staying in Takapuna.
Ms Beard says 60 per cent of tickets were sold as season passes and organisers are looking to add more seating.
- © Fairfax NZ News
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