Hundreds of people turned up in Auckland today to protest against battery farming and animal cruelty.
Today is the National Day of Action against Factory Farming and SAFE spokesperson Mandy Carter said protests would be taking place across New Zealand. "It's become a real national day and a real outcry against it."
The roughly 500 people marched from one end of Queen St to the other to make their point clear - no more animal cruelty in farming.
Carter said since those involved in battery farming were not listening, the focus of today's protests would be political parties. "We are saying its time to step up. Its what everyone wants, its an issue which everyone gets behind. No one likes animal cruelty."
The message was that banning factory farming would become a political issue as did animal testing for party pills. "We are prepared to vote on it. The crowds are so diverse, there's kids here, there's teenagers, there's older people, there's businessmen, there's all sorts of different people."
The catalyst for the rallies has been the recent footage from pig farms across New Zealand from Safe and Farmwatch.
Current affairs show Sunday obtained footage, filmed earlier this year by activist group Farmwatch, that showed severe overcrowding, with sows in a farrowing crate so small that newborn piglets were squashed to death.
Other piglets lay dying next to their helpless mother while other animals had infected eyes and obvious sores. It also showed a dead pig that had been left to rot among living pigs and dozens of rats running over the animals.
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