McDonald's better beef aim

McDonald's burger.

McDonald's is on a mission to show how sustainable the beef that goes into its hamburgers really is.

Red beef by word of mouth

Julian and Fiona Downs, Rannoch Meats owners and red devon farmers at Greytown.

Red devon meat sold to Wellington diners provides a handy income for a small Wairarapa block.

Macca's beefing up burger image

McDonald's burger.

McDonald's is on a mission to show its customers how sustainable the NZ beef that goes into its hamburgers really is.

Prestige farming passion

Wairarapa farmers Matt and Lynley Wyeth inspired more than 200 Taranaki sheep farmers at Beef+ Lamb NZ’s inaugural Big Dine In in Stratford.

Enthusiastic Wairarapa farmers Matt and Lynley Wyeth are putting the beef and sheep industry in the spotlight.

Living and loving life

Mark Fagan in the cattle yards. The cattle are so quiet they come to his call.

In the deepest darkest area of King Country, Mark Fagan has discovered and farms a slice of paradise.

Foreign investment fuels growth

LOOKING FOR SHELTER: A dairy cow seems to cast an anxious look skyward at an approaching storm.

OPINION: Greater transparency on overseas investment would help inform the debate around it.

Big jump in calf cull

MORE CULLED: Beef+Lamb numbers reveal that 10 per cent bobby calves were culled this year compared to last year.

NZ's bobby calf kill was up nearly 10 per cent this spring compared to last year.

Big is getting bigger

WHITE FACES: David Ellis raises whitehead and whiteface bulls and heifers.

Waikato bloodstock maestro has achieved many of his blueblood horse industry dreams but earning $2300 for a prime steer this month was a standout moment.

Red cattle beef up op

RED BEAUTIES: Red poll cattle on Kelvin and Kath Lane's farm.

A herd of chocolate-red cattle is brightening up a Manawatu sheep and a beef farming couple's lives.

Risk seen in soaring prices

Angus cattle

Angus NZ president wary of beef prices rising too high and escalating beyond the budget of everyday shoppers who might turn to meat alternatives.

Prized cup win emotional

BEST BEEF: Andrew Stokes from Sinai Angus stud in Oxford won the Meat & Wool Cup, the top beef cattle competition class with their seven year old cow and 2 month old bull calf, at the Canterbury A&P Show in Christchurch.

The emotion caught up with the Stokes family after their angus cow and calf won the top cattle silverware at the Canterbury A&P Show.

Delight in beating Aussies

YOUNG JUDGE: Nancy Crawshaw with her mentor Bruce Alexander from Waimate during cattle judging at the Canterbury A&P Show in Christchurch.

The sledge-free zone of the cattle ring at the Canterbury A&P Show was a nice break from the barracking young judge Nancy Crawshaw got in Australia.

Beef, lamb boon for NZ

Free-range Hereford cattle grazing on pasture at French Island in Western Port Bay.

Sheep and beef farmers are achieving better prices than their dairy counterparts this season - but don't expect them to celebrate.

Purple price patch continues


Beef prices have continued to rise this week, with prices surging a "whopping" 8 per cent in US dollar terms.

Alliance posts $6.2m profit

Alliance Group's chairman Murray Taggart.

Alliance Group closes book on a tough 2012 chapter in lifting its after-tax profit to $6.2 million and delivers big shareholder pool payment.

Eight years at top enough


The outgoing Silver Fern Farms boss' major regret is the failed joint venture with rural services company PGG Wrightson.

Carve-up an option for meat co-op


Leading meat processor Silver Fern Farms could be about to bring in multiple investment partners from within NZ or overseas.

SFF boss steps down


Keith Cooper is leaving the red meat co-operative after eight years in the CEO role.

Teamwork a key to success


Award-winning farmers closely monitor their soil's needs to avoid harming the environment.

Approach pays dividends


A Taihape farming business is a fusion of the family and the corporate.

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