New Regent St and Cathedral Junction store owners say they feel left out from the Central City Business Association (CCBA) because it mostly promotes the Re:Start mall.
New Regent St's Polished Diamonds owner Dan Joines said city council funds needed to be fairly apportioned around different central-city business areas.
"Now that Re:Start is up and running, and it's working there, I am looking forward to the CCBA funding more marketing events in New Regent St. For now, we're left to our own devices."
Cathedral Junction's Fantail Gifts owner Rebecca Slattery said small businesses who took the risk and opened in the central city needed support.
"They are always putting on events and promotions at the Re:Start. We do feel a bit left out."
She said businesses like hers had a limited advertising budget.
"They need to focus on businesses who can't afford big promotions and events. Everybody knows about the Re:Start."
CCBA chairman Anthony Gough said he was disappointed to hear New Regent St shopkeepers' complaints.
He said there was a representative on the CCBA's board for New Regent St, but storeowners had failed to engage with her. She had called a meeting for New Regent St owners, and only two people turned up.
"They're happy to criticise but not happy to actually turn up to meetings."
He said the association had suggested that the New Regent St representative approach Cathedral Junction about working together as a precinct. The New Regent St representative declined to comment.
Gough said the association hoped to get funding from the Christchurch City Council this week.
The $150,000 would be spent on hiring a new part-time manager, updating its website, and promoting the central city.
A "reasonably large percentage" of the money would go to promoting Re:Start's relocation, Gough said.
"Re:Start desperately needs money, and so does everyone else."
- The Press