Air NZ's new video 'celebrities'

LAURA WESTBROOK
Last updated 12:25 21/06/2012

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The airline that's known for its quirky safety videos has come up with another in-flight briefing featuring a slew of celebrities.

Air New Zealand's lastest safety briefing is presented by Ed O'Neil from the TV show Modern Family and New Zealand actress Melanie Lynskey from Two and a Half Men.

The hand-sketched video features star-studded cameo "appearances" by some of the most recognisable faces on the planet, including US President Barack Obama, rapper Snoop Dogg, Richie McCaw, Valerie Adams, Paul Henry and even Queen Elizabeth II.

In the video, the Queen tries to fit her jewels and a corgi in the overhead luggage compartment while Snoop Dogg reminds passengers that there is absolutely no smokin' anywhere on the aircraft.

Air New Zealand marketing and communications general manager Mike Tod said the video is the airline's first foray into a sketched and animated format.

"We've previously featured body-painted airline staff, All Blacks and fitness guru Richard Simmons in our videos which have attracted more than 20 million views online. This time, we're taking the opportunity to highlight the global reach of our business and to recognise world events and celebrities in a uniquely Air New Zealand way," he said.

"That's why customers will see world leaders who feature in election processes this year, Olympians competing to prove they are the best in the world, our All Black captain and A-listers who are big in their markets today."

Coinciding with the video's release, Air New Zealand launched a global competition where people who identify more than five famous faces can enter a chance to win a trip around the world for two.

The safety video will be rolled out on all international and domestic flights from early July.

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- © Fairfax NZ News

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