Wheedle says it will relaunch soon

TOM PULLAR-STRECKER
Last updated 10:53 17/01/2013

Related Links

Wheedle shuts site after technology fails

Relevant offers

Industries

John Sax: the ethical property magnate Finance diary High court bid in wings to shed light on TPP talks Inland port at Rolleston means more freight for Timaru Port of Tauranga opens its Canterbury inland port Windows 10 uses customers' computers to distribute updates Why faking your CV is a popular pastime Ooooby aims to raise $800,000 through crowdfunding Pager network to be switched off in 2017 TPP may force New Zealand to amend software patent law

Trade Me rival Wheedle will relaunch "within weeks" with a redesigned and better website, says managing director Carl Rees.  

The Christchurch-based online trading platform, bankrolled by Mainfreight co-founder Neil Graham, closed in October just days after its fanfare launch, because of software problems. One allowed people to change the reserve price of other members' auctions.

However, Rees said Wheedle was never hacked and had now been "thoroughly checked". He was confident traders would give it a second chance. 

"We have put a lot of things in place that will ease people's minds. Security is extremely tight now.

"The genuine people out there can appreciate you don't always get things right first time. It is not like Novopay where they have just carried on."

He would not comment on how much had been spent on Wheedle, but it is understood the investment ran to millions of dollars even before the revamp.

Wheedle had taken the opportunity provided by the downtime to change the look and feel of the site and add some extra features, he said. A television advertising campaign would accompany its relaunch.

Ad Feedback

- BusinessDay.co.nz

Comments

Special offers

Featured Promotions

Sponsored Content