Wellington filmmakers make it to US TV

Last updated 05:00 14/02/2013
Hot Air

HOT AIR: Happiness in the Air won an international TV ad competition and will be aired on US TV tonight.

Hugh Mitton
SUPPLIED
LIVING IT UP: Hugh Mitton (left) and Lee Kupferman and Cannes with their award.
Opinion poll

What do you think of the ad?

I like it

I'm neutral

I don't like it

Vote Result

Relevant offers

Capital Life

Willis St's century of traffic woes Ranger's island life 'gets under the skin' A musical marathon for the West Bank It's all inline for Zach Actor turns activist to help save Maui's A pilgrim's travels - in Wellington You can't always bake what you want Massey Maori art students auction work Cooking in the 'real Italy' Why do we wear bras?

Two Wellingtonians have made a romantic advertisement which will be shown on US television tonight during the country's second highest-rated show, American Idol. 

Amateur filmmakers Hugh Mitton and Lee Kupferman entered a competition to make an ad for one of 10 companies, including Coca-Cola. 

In their commercial, Happiness in the Air, cans of the soft drink are floated from Mount Victoria with red balloons and caught by gleeful lovers around the city. 

After winning the Coke section, the pair were flown to Cannes for an awards ceremony where their commercial was chosen as the overall winner. 

Both are taking their hobby much more seriously now: Mr Mitton was working as a creative at Ogilvy ad agency when they made the ad but on the back of its success, has been signed as a junior director at Film Construction.

Ad Feedback

- The Dominion Post

Comments

Special offers
Opinion poll

The lower drink-driving limits from December are:

Great - too much carnage on our roads.

Overkill - targets moderate drinkers, not the heavies

Still too little - make it zero tolerance.

Sensible - punishment is in line with lesser breaches of limit.

Vote Result

Related story: Drink-drive limits lowered

Featured Promotions

Sponsored Content