Can you beat Wellington's new logo?

Vicky Robertson's alternate design references Wellington's innovative, outside-the-square culture.
Vicky Robertson's alternate design references Wellington's innovative, outside-the-square culture.
Submission by Andy, of Te Aro.
Submission by Andy, of Te Aro.
Submitted "for fun" by M Mather.
Submitted "for fun" by M Mather.
A "quick logo featuring the Beehive" submitted by Kelsi White, a "proud Kiwi living in Ireland".
A "quick logo featuring the Beehive" submitted by Kelsi White, a "proud Kiwi living in Ireland".
Robert Hopkins came up with this simple idea - a smiley emoticon.
Robert Hopkins came up with this simple idea - a smiley emoticon.
Adrian Hodge went with a wind turbine design in white.
Adrian Hodge went with a wind turbine design in white.
Brady Dyer came up with this design, which references the Beehive and city buildings.
Brady Dyer came up with this design, which references the Beehive and city buildings.
Nicola Melis sent in this design all the way from Serrenti in Italy.
Nicola Melis sent in this design all the way from Serrenti in Italy.
Wellington Fashion Week Ltd managing director Cameron Sneddon and his team put together this potential logo.
Wellington Fashion Week Ltd managing director Cameron Sneddon and his team put together this potential logo.
Avneet Singh submitted this alternate take on Wellington's new logo.
Avneet Singh submitted this alternate take on Wellington's new logo.
Avneet Singh submitted this alternate take on Wellington's new logo.
Avneet Singh submitted this alternate take on Wellington's new logo.
Andy Brown claims he spent 90 whole seconds on this gem.
Andy Brown claims he spent 90 whole seconds on this gem.
Luke Appleby's effort took him 10 minutes.
Luke Appleby's effort took him 10 minutes.

Absolutely Positively Wellington's new logo has been panned by many - but could you do better?

The new logo came with a price tag of $24,000 and many have complained, saying it is more reminiscent of a church logo than the symbol of a city. The logo was designed by the Assignment Group.

Reader Andy Brown sent us this tongue-in-cheek logo - and we're looking for more ideas and suggestions. 

New and improved? Andy Brown thinks this logo is better than the one designed for Wellington by Assignment
New and improved? Andy Brown thinks this logo is better than the one designed for Wellington by Assignment

We welcome all submissions - joking or serious - and will publish them here as we receive them.

A large version of the logo is available to download or copy here.

Send your image, with your contact details, to bitsandpieces@dompost.co.nz in JPG format.

The new logo for Absolutely Positively Wellington.
The new logo for Absolutely Positively Wellington.

The Dominion Post