Letter: New Zealand, brought to you by...

Last updated 12:00 26/02/2013

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OPINION: It's clear our economic situation is dire.

We need to earn big money - and soon.

What about flogging off the naming rights to some of our internationally-known tourist attractions? We'd make billions.

Just think of it - the Toyota Alps; the Microsoft Sounds; the Facebook Caves. And think how much the guys at Viagra would pay for a brand association with the Pohutu geyser.

Let's do it.

NEVILLE MARTIN

Khandallah

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- The Dominion Post

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