Wellington to keep WoW until 2021
METRO AND CAPITAL DAY REPORTER
Wellington will be WoWed for nine more years with the city council securing the event until 2021.
The World of WearableArt has signed a contract with Wellington City Council committing the show to the city.
Mayor Celia Wade-Brown said the economic impact from WoW had been massive for Wellington, with 47,000 people - including 30,000 out of towners - seeing the show this year.
While figures for this year's show were not yet available, a 2009 study estimated the show pumped $15.1 million into the city's economy.
"I think WoW tells the story of Wellington particularly well," Ms Wade-Brown said.
"I believe that the size and location of Wellington is no obstacle to providing a world class show."
Funding for WoW would continue to be allocated through the council's Major Events Fund, which also covered the Sevens and the new AFL agreement.
WoW founder Dame Suzie Moncrieff said work had already begun on next year's 25th birthday show and more overseas exhibitions such as the recent display in Hong Kong were in the woodwork.
"I don't feel like I can relax until I have at least written a little something for the following year. So I've been getting that done at the moment.
"There's nothing else like WoW in the whole world I think."
The team behind WoW intended to keep expanding the show's international presence, through partnerships with design universities in Shanghai and Hong Kong, and were establishing another with a London university.
"We're expecting some interesting entries from our friends in London next year."
Dame Suzie said she would stick with WoW and Wellington for as long as she can.
"I think it will make me about 72 by then but as long as I'm still standing then I'll still be here. We are certainly committed to remaining here in Wellington. Wellington is the home of WoW and always will be."
- © Fairfax NZ News