Meet New Zealand's 'Horse Whisperer', Queenstown man Andrew Froggatt
He's worked with the likes of All Blacks coach Steve Hansen and Blacks Caps coach Mike Hesson and all have come away knowing more about themselves and the players they coach, than they ever thought possible.
The amazing thing is, he's done it by channelling their inner cowboy, through working with horses.
"It was one of the best experiences I've been part of," Hansen said. "You leave with a lot more self-awareness."
Andrew Froggatt is 'The Horse Whisperer'.
It's a tag he says he's been labelled with after building a reputation over the past 24 years as the country's best horse behaviourist.
From stubborn, to timid, to just plain excitable, Froggatt, 43, says he can mold them and he's detailed how in a new book released on August 29, The Horse Whisperer.
"There's no such thing as whispering to them," Froggatt reveals, over a cup of tea and scones at his home near Arrowtown. "I look to build a long lasting relationship with the horse."
In fact, Froggatt, originally from Wellington, has a keen eye for a horse's body language, its behaviours and mannerisms. He's learned to "read and understand" what they're feeling and ways to get them to trust through building a relationship with them, he says.
"They're always talking to each other all the time. [I use] reverse psychology. They make the choices.Their idea becomes hard and our idea becomes easy."
Froggatt says fixing the horse is the easy part and it's generally about the owner's behaviours rather than the horse's.
About 10 years ago, after working with thousands of horses and owners, Froggatt delved into fixing people's behaviours and mindsets using the horses and his techniques.
He now runs a successful business called Lead The Way where he puts corporates, troubled children and sportsmen in control of a horse.
"We're using the horses as a tool to teach others about themselves," Froggatt says. "Animals are non-judgemental and non-threatening.
"It's pretty powerful stuff."
Froggatt lives with wife Sam Glazebrook and 1-year-old daughter Tilly.
The Horse Whisperer is his first book.
The Mirror is giving away a copy of the book. Please email firstname.lastname@example.org with the book title in the subject line and your contact details.