Hills star gets own scent

Last updated 11:20 29/10/2009
Heidi Montag
Reuters
Reality TV star Heidi Montag is working on her own perfume.

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Heidi Montag is launching her own perfume.

The Hills star - whose 2008 clothing line Heidiwood was deemed a flop - has signed a deal to create a new perfume and is collaborating with the US Home Shopping Network to create a "feminine fragrance".

One of Heidi's friends said: "Heidi has always wanted to do her own fragrance. This is another one of her dreams come true. She lives a charmed life."

Heidi is the latest in a long line of celebrities to launch their own fragrance.

Kylie Minogue, Jennifer Lopez, Shania Twain, David and Victoria Beckham, Sarah Jessica Parker, Celine Dion, Halle Berry and Mary-Kate and Ashley Olsen all have their own scent.

It was recently revealed Beyonce Knowles is to create her own perfume after signing a $20 million deal with fragrance company Coty to create an "alluring and sophisticated" scent that sums up her personality.

She said: "For me, fragrance reflects a woman's attitude and unique sense of style. While I love various perfumes, I haven't found a scent that truly personifies me as a woman.

"Working with Coty, I was able to turn my ideal fragrance into a reality by creating an alluring and sophisticated fragrance - one that's reflective of my inner power."

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- Bang! Showbiz

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