Burlesque queen Dita Von Teese is the latest celebrity to go under Photoshop's metaphorical knife.
Stripping her of her signature black hair and pale skin, an unknown source has digitally altered the glamour girl, leaving her almost unrecognisable.
"Digital" Von Teese is pictured with golden beach waves, a glowing tan and pink lipstick.
Von Teese posted the image to her Instagram account on Thursday with the caption, "This is Bizarre."
The photo appeared days after Von Teese issued some advice to photographers about capturing beauty.
In the caption of a portrait posted on Instagram, Von Teese says, "Photographers take note: lighting is everything. As much as I like glamour, and looking good, there are ways to create beauty with minimal retouching. It's on my mind, having just looked at a slew of Ali's [fashion photographer Ali Mahdavi] unretouched photos taken recently in Paris. He's the master."
While most Photoshop controversies arise from making a celebrity look thinner and more chiselled for a magazine cover, this picture seems to just be a case of a graphic designer playing dress up.
It has been a busy start to the year for Von Teese, who walked the catwalk last month for Jean Paul Gaultier's Paris Fashion Week haute couture spring-summer 2014 show.
She also released a new video offering advice on how to buy lingerie as a romantic gift. And she isn't impressed by Miley Cyrus' twerking.
"I'm not someone who is appalled by Miley Cyrus, thinking it's vulgar," she says in an interview with the New York Post.
"I love the very beautiful combined with the vulgar. The problem is I don't find it very beautiful. I'm more interested in looking at a Helmut Newton photograph of fetishistic situations and nudity and eroticism. That drives my imagination, not the everyday vulgarity."
- Sydney Morning Herald
Kylie Jenner challenge has people suctioning their lips to increase pout (graphic content)
What's your fave grooming option?