New Zealand Fashion Week sponsor out

BY AMANDA FISHER
Last updated 14:05 23/12/2009
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New Zealand Fashion Week is currently without a major sponsor after Air New Zealand ended its naming rights deal for the event.

However, event organiser Pieter Stewart said the airline, which has been the event's naming-rights sponsor for the past six years, would still be involved with the show.

"We're still working with them and they [the airline] will still be very, very involved. But naming-rights level does carry with it a lot of things that they [no longer want] and we totally respect that."

Neither party would reveal how much the naming-rights deal had been worth.

Ms Stewart would not say whether the fashion show was looking for a rights sponsor, or who that might be.

An Air New Zealand spokeswoman said the decision had been made as part of a review of sponsorship costs and the company was discussing how to stay involved in the event.

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- © Fairfax NZ News

3 comments
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sp   #3   04:22 pm Dec 23 2009

Why is Pamela Anderson even there? She clearly has no fashion sense... Just utter TRASH - in saying this Nicky Watson is ten times worse.

Gok   #2   04:06 pm Dec 23 2009

Curses to Air New Zealand for dropping their support to NZFW. They're selfish and greedy like every other business. Always thinking more about business and money, than fashion. Boycott Air NZ!

Basil Brush   #1   02:12 pm Dec 23 2009

Could be the recession!!!! People only have money to look after themselves and their families and to run their businesses! What about scrapping fashion week!

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