Emma Watson's eco-friendly range

COVER MEDIA
Last updated 05:00 04/02/2010
Emma Watson
MADE WITH LOVE: Emma Watson's collection, which was made in Bangladesh, India and Nepal, is due to hit stores in Britain and online later this month.

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Emma Watson has described her fashion range as "very strawberries and cream and tennis".

The 19-year-old actress has designed a range of eco-friendly clothes for ethical fashion label People Tree. The line, titled Love From Emma, features garments crafted from Free Trade materials that are environmentally-friendly.

"It's all very strawberries and cream and tennis," Emma said. "I've not had any fashion training, but I am an artist. I paint, I draw and I had a great team to work with.

"I designed the collection for myself and my friends; they're the sort of thing we wear - the difference being they're ecologically sound.

"It's hard to know what is good and what is bad on the high street and equally hard to find fashionable or youthful ethical clothing. I don't want to wear something on my body that hurts the environment or the people in it. I wanted to put together a collection I could be proud of in terms of both ethics and design."

Emma worked on the collection at night and on her rare days off from shooting the final instalment in the Harry Potter series.

She then recruited a group of friends to model the clothes for free. She admits becoming "obsessed" with the project, and will consider doing another collection if the first one sells well.

 "I became completely engrossed," she told British newspaper The Daily Telegraph. "I tried on the clothes, I worked on the catalogue and my friends and I were models. We all worked for free. If people like it and it sells, I'm committed to doing a second line."

Emma's collection, which was made in Bangladesh, India and Nepal, is due to hit stores in Britain and online later this month.

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