Victoria's Secret stole my bra

Reuters

VERY SEXY: Model Marisa Miller walks the runway at the Victoria's Secret Fashion Show - a New York woman claims the company stole her idea for it's 100-way strapless convertble bra.

Relevant offers

Fashion

One pair of jeans enough Yves Saint Laurent auction fetches $18m Inspiration behind summer designs Vintage gowns to go down the aisle again Hobby now thriving venture for Kat Gee Fashion house chuffed by show Big jewellery big again The hair you have to have Scholarship for Lonely Hearts Kidman's curves get mixed reviews

A New York woman is alleging the parent company of Victoria's Secret stole her idea for its Very Sexy 100-way strapless convertible bra.

Katerina Plew sued in U.S. District Court in lower Manhattan, saying Victoria's Secret infringed her May 2004 patent and knew about the patent since at least April 2006.

"I came up with the idea when I was trying to find a bra to go with one of the two dresses that I could wear to my triplets' christening," said Plew, 38. "I went crazy looking for a bra where the straps wouldn't show and couldn't find anything."

Her triplets are now nine years old.

Plew, a single mother who works as a paralegal, said she researched her product visiting stores and looking through catalogues, and "that's when I came up with the idea."

She said she spent about $12,000 to patent the product and developed a prototype.

"When I realized how much it would cost to produce, I started contacting companies," she said.

Plew had an appointment to meet with a Victoria's Secret executive to whom she had mailed a copy of her patent, as well as a DVD with pictures of a model showing her bra, only to have the appointment abruptly canceled.

"A year later I walked into a Victoria's Secret and there was my bra up on the wall," she said.

The bra retails for between $50 and $56, according to the Victoria's Secret website. Plew is seeking unspecified damages.

Limited Brands said it does not comment on pending litigation.