Vogue's mystery gossiper silenced

Last updated 05:00 19/08/2011
Anna Wintour
Reuters
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Just one week after lift-off, the Conde Elevator is going down.

The Twitter account featuring gossip heard in the lift of the Conde Nast headquarters in New York became an internet sensation to rival any new season trend, amassing 15,065 followers just three days after it launched earlier this month.

The juicy snippets on Conde Elevator could have come straight from The Devil Wears Prada, the film based on Anna Wintour, who edits Conde Nast title US Vogue, and were apparently written by an enterprising employee at Conde Nast under the banner: "Things heard in the Conde Nast elevators do not stay in the Conde Nast elevators."

One tweet read: "Girl #1: 'There should be an elevator that only goes to Vogue. Just up to the 12th floor and back down'. Girl #2: 'Totally'."

"Woman #1 asked Woman #2, who was holding an omelet: 'What's the occasion'? Woman #2: '... huh?' Woman #1: 'I would need an occasion to eat that'."

But after amassing almost 60,000 followers, the secret scribe announced on August 12 that he or she was quitting observational activities with this sudden post: "Girl or Guy #1 (in elevator alone): 'This got really crazy. Love my job. Better stop. #sorry'."

During its brief ascent to international fame, Conde Elevator itself created a feast of gossip guessing games as to who was responsible for the reports. It has also prompted speculation it may have been shut down for fear of its protagonist losing their job.

But perhaps even the notoriously stiff-lipped Conde Nast has a sense of humour, with a spokesperson for the publisher telling the New York Post last Friday: "While we're curious about who or what might be behind the feed, we are certainly not overly concerned."

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