Barbie takes Manhattan

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There were giggles and cheers coming from many a young girl's toy box this week as word hit the street that Barbie was getting her very own show at next year's New York Fashion Week.

Mattel has announced that as part of the iconic doll's 50th anniversary celebrations, it will enlist the help of 50 designers to create life-sized outfits for women inspired by Barbie.

Some media outlets have reported that designers Vera Wang and Jeremy Scott are already on board. Wang will design a wedding dress for adults as well as a miniature version for Barbie.

The range will be unveiled in February in a show at New York Fashion Week. Mattel will sponsor the prestigious event and has also signed a three-year partnership deal with the Council of Fashion Designers of America (CFDA).

Mattel is also believed to be working on a Barbie makeup line, to be released next year, and has plans to open a House of Barbie in Shanghai.

- © Fairfax NZ News