Who says men's mags only present nubile young things as sexy?
To celebrate its 60th birthday, Playboy has chosen Kate Moss to grace its cover. And the supermodel, who is about to celebrate her 40th birthday, doesn't disappoint.
Making her debut for the magazine, Moss appears in the iconic Playboy girl get-up: black corset, french cuffs, bunny tail and ears teemed with towering black stilettoes.
The married mother of one looks suitably sultry in the picture, posed on all fours and channelling her best bunny.
"We're kicking off the festivities with the world's most famous supermodel - and the most anticipated pictorial in recent memory," the magazine says of its celebration and covergirl.
It's a far cry from the 1990s, when Moss was the reluctant pin-up girl for the waif/heroin-chic look.
But the magazine insists that Moss, who is renowned for her legendary partying and bad-boy boyfriends, is the perfect fit.
"This is a massive global brand," Playboy's editorial director Jimmy Jellinek said of the magazine. "You need a global icon in order to celebrate that - that was the impetus. You're talking about the face of Burberry, the biggest supermodel in the world on the cover of Playboy. She's the perfect partner for us to help launch the next 60 years."
Founder Hugh Hefner said: "She's a worldwide celebrity and iconic and crosses the boundaries from sexual imagery to upscale modelling. It's a natural for us."
The full-frontal nude pictures of the model are set to feature in the magazine's December issue.
"This creates a heat for the brand globally," Jellinek said. "It started with Marilyn Monroe on the cover of Playboy 60 years ago, an icon for her time. Now we've got Kate Moss!"
- Sydney Morning Herald
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