Online sisters send women 'love bombs'

SISTERLY LOVE: Sophie Laughton-Mutu is behind a 'sisterhood' sending love bombs to other needy or deserving women.
SISTERLY LOVE: Sophie Laughton-Mutu is behind a 'sisterhood' sending love bombs to other needy or deserving women.

A Christchurch woman is behind an online "sisterhood" who have sent "love bombs" to deserving women throughout the country.

Sophie Laughton-Mutu, 22, founded the group on her blog at the beginning of the year. She now has up to 70 members of the sisterhood, organised into action through postings on her blog and Facebook.

"I just thought there were a lot of awesome people out there who didn't get a lot of credit for what they were doing and I realised there was also many generous people who don't know how to be generous. I thought if we all just put in something small we could achieve something."

The sisterhood's first job was sending "gifts of love" to a new solo mother in Auckland.

"We wanted her to know that she was not alone. We sent her crafty gifts to remind her that time spent doing something she loves is super important ... She was so shocked and overwhelmed that someone would do something like that for her. After that we decided to keep going."

The sisterhood then took on the case of Zariah, a three-year-old girl, who was being treated in Christchurch for leukaemia. The sisterhood sent the family chocolate, cards, books and $200 for the girl's parents to go out on a date.

Next, they sent bags of warm clothing to a Canterbury family whose house had just burnt down.

Most recently, the group sent a series of "love bombs"– consisting of donated treats and money – to six women throughout New Zealand who had been nominated by their close friends online.

"We put it out online to anybody who knew someone who deserved a love bomb and came up with six names. Then we asked for donations ... These ladies are strong, they are selfless, and they go under the radar of everyday life," Laughton-Mutu said.

Many of the packages were delivered last week and Laughton-Mutu said it was great to think of the people opening them.

"I'm just picturing them sitting in their lounges smiling because someone has sent them something. It's a great feeling."

Laughton-Mutu said it was easy to join the sisterhood. "I guess being female is the only criteria. If you want to help out and be a sister, than you already are one."

Laughton-Mutu said the project was all about "a lot of people giving something small to create something amazing".

"It's amazing – a lot of the people I have never met but when you all get in behind something it works. I never thought so many people would respond. The sisterhood are anonymous but I think they all deserve recognition for what they are doing."

Her next project would be to help out a solo mother and the organisation of more love bombs for a further 15 women.

To join the sisterhood visit

The Press