American sports brand Under Armour recruited ballerina Misty Copeland to be the face of their new campaign "I Will What I Want". The powerful footage of her dancing along to a voice-over of an actual rejection letter she once received telling her she doesn't have the right body to be a dancer is the kind of kick-in-the-guts stuff that guarantees a video will go viral - which it rightly has with over 3 million views in as many days.
Copeland began ballet at the relatively late age of 13 and has bigger feet, larger breasts and a more muscular leg tone than your average ballerina. But, nonetheless, she has risen to the top of her field. In 2007, according to her official site, Copeland became the first African-American woman to be named as a soloist in the ultra-prestigious American Ballet Theatre in 20 years. And she accomplished all this after a tumultuous childhood that included poverty and family dysfunction to thrive in a sport where minorities are few and most girls start to train in preschool.
That hardly scratches the surface of Copeland's story of ballet badassery - but check out the one-minute spot above for your dose of Monday inspiration.
Those calves may be the most amazing things we've ever seen #fitspiration.