NZ Heart Foundation to phase out the tick of approval
The New Zealand Heart Foundation will phase out the white tick of approval from next year because of changes across the country's nutritional landscape.
The tick has appeared on food products across supermarket shelves since 1991.
Food and nutrition manager Dave Monro said despite the foundation's decision to ditch the tick, there was still work to be done.
The Government's recently introduced star rating system had become increasingly attractive to the food industry, he said.
He said the Heart Foundation was now more focused on promoting whole and non-processed foods.
While the star system was not perfect, the right premise was there and future modifications would help, he said.
Monro said the foundation would continue working with producers to reduce salt and sugar content in foods on supermarket shelves.
The tick would slowly be phased out in one to two years, depending on producer's packaging, he said.