BREAKING NEWS
She didn’t win the Bachelor, but Naz has won in the boxing ring ... Read more
Close

The truth about transformation photos

SARAH MACKENZIE
Last updated 05:00 27/07/2013

Related Links

Muscle dysmorphia a growing issue Celebs lead muscle-woman craze How to make - and keep - muscles

Relevant offers

Well & Good

Pushing multiple sclerosis off a mountain Surviving addiction: 'This disease has hurt my kids' This week we tried: Little Bird's 5-day raw meal plan Forget your foam roller and buy a vibrator and other lessons learnt by Tim Ferriss 4 surprising ways your height affects your health Can eating fat help you lose weight? Let's look at the ketogenic diet Should you take nutrition advice from your personal trainer? Australian researchers are a step closer to a peanut allergy vaccine Stress as a killer: Is it all in the mind? 10 things you need to know about iron

A personal trainer has revealed just how easy it is to fake dramatic weight loss with some clever illusions that are tricks of the trade in the billion-dollar diet and fitness industries.

Andrew Dixon, a blogger for The Huffington Post, decided to take his own transformation photos to see what was possible with just a few easy tweaks.

By shaving his head, face and chest, completing a few 'pump up' exercises, tweaking the bedroom lighting, sucking in his stomach and swapping his shorts the trainer created a dramatically different image from his 'pre' photo.

He says he takes issue with transformations used in the fitness industry that are manipulated with Photoshop, professional lighting, postures to degrade or enhance their look, pro tans, sucking in or pushing out a bloated belly or flexing muscles vs. not flexing to obtain an optimal look.

"In my opinion, these photos are selling false or exaggerated promises of what 90 days, etc., of their program can achieve.

"Long-lasting results take years of consistency, hard work and dedication."

In the second set of photos Dixon took and released he attempted to be a little more deceptive.

"I wanted to show a series of progressions that look like a few months of hard work and dieting," he said.

Again, the results took under an hour to produce with some flattering lighting, some tan and an outfit change.

Dixon maintains his belief that there are definitely some very impressive, genuine physical transformations out there, but that people should be inspired, not disappointed if they don't see themselves changing the way the advertising 'models' appear to.

Andrew Dixon has been a personal trainer for more than 11 years.

Ad Feedback

- Stuff

Comments

Recipe search

Special offers
Opinion poll

Do you believe eating superfoods makes you healthier?

Yes, I feel so much better when I eat them.

No, it's all a con.

I don't know, I can't afford them.

Vote Result

Related story: (See story)

Featured Promotions

Sponsored Content