Wine maestro to attend US sav celebration
There are hundreds of wine varieties in the world, but Friday, the fourth annual International Sauvignon Blanc Day, is dedicated to just one.
The annual celebration of the variety synonymous with Marlborough began at a Californian winery in the United States as a global online wine tasting, and has expanded with the influence of social media.
New Zealand Winegrowers communications manager Sarah Thornton said restaurants, retailers, consumers and global wine brands would be celebrating the day, and joining in the conversation with the hashtag "#SauvBlanc" on the micro-blogging website Twitter.
"There's no doubt about it, sauvignon blanc is special," she said.
"It is the varietal that awoke the world to New Zealand wine and has dazzled wine critics whilst setting the international benchmark for the varietal."
Marlborough produces 89 per cent of New Zealand's sauvignon blanc, valued about $900 million in exports, she said.
To mark the occasion, Wine Marlborough has invited the region's wineries to an afternoon of tasting and discussion of sauvignon blanc at the Marlborough Research Centre. Wineries have been encouraged to take a bottle or two to share, compare and post their experiences on Twitter.
The tasting will be a prelude to an online panel discussion, organised by New Zealand Winegrowers and St Supery Winery in the Napa Valley in California, and which will be broadcast live on Saturday from 9am to 10am New Zealand time.
Panellists include wine journalists and winemakers from around the world, including Bob Campbell, Master of Wine, from New Zealand.
Watch the discussion live online on Saturday at this web address toutsuite.com and join in the conversation on Twitter, using the hashtag #SauvBlanc.
- The Marlborough Express