Weather, and the wine

KAT DUGGAN
Last updated 07:36 10/02/2014
Alex Giesen
Scott Hammond

Good morning: Australia woke up to a live broadcast from the Marlborough Wine and Food Festival on Saturday. Weather presenter Emma Freedman and Giesen Wines director Alex Giesen were showcasing Marlborough wines

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Australia's early risers had the opportunity to get in on the action at the 2014 Marlborough Wine and Food Festival on Saturday.

Broadcasting live from the festival was Australia's Weekend Today show weather presenter Emma Freedman.

In between reading the weather forecast for Australia's main centres, Freedman met Marlborough winemakers and tried some of the wine and food on offer.

Giesen Wines director Alex Giesen also appeared on camera.

Mr Giesen said it was important to not only showcase his own wines, but to talk about New Zealand as a wine-producing country.

"First and foremost is New Zealand, then Marlborough, the region, then the variety."

The Weekend Today team were brought to New Zealand by Destination Marlborough as part of an initiative to showcase the region internationally.

General manager Tracy Johnston said Marlborough was a popular destination for Australian visitors.

"It's a really important market for us, for Marlborough, they love our wine and it's great they like to come and visit the place where our wine is produced," she said.

Freedman said Australians were often attracted to New Zealand's larger cities, and this was an opportunity to publicise the smaller regions.

"It's gorgeous, that is the first thing that really strikes you when you arrive, the nature is sublime . . . the wine is delicious and the food is excellent quality," she said.

Yesterday the crew was to broadcast live from the Queen Charlotte Track. Show producer Angie Boustani said it had been a once-in-a-lifetime experience for the crew: "We have never seen anything like this before."

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- The Marlborough Express

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