Porcelain firsts in $2.8m Bugatti supercar

Last updated 12:29 05/07/2011

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Even if you won this weekend's $10 million Lotto Powerball jackpot you might be hard pushed to justify spending nearly a third of it on the special edition Bugatti Veyron.

Bugatti recently unveiled the Veyron Grand Sport called "L'Or Blanc", the first vehicle - according to the luxury sports car maker - to be equipped with porcelain accents, including a caviar tray.

The price for all this is a cool NZ$2.8 million and the roadster, which will go on show at the Frankfurt Motor Show later this year, was unveiled in Berlin last week.

The ''white gold'' car was produced to mark the start of a partnership between the Konigliche Porzellan-Manufaktur Berlin (KPM) and Bugatti, the Daily Mail reported

''Installing porcelain in the world's fastest convertible car seems like a pretty odd idea,'' Stefan Brungs, the brand's sales chief, told Bloomberg news ageny. ''But Bugatti has made a name for itself by not shying away from extravagant ideas.''

The roadster, which will be shown at the Frankfurt Motor Show in September, was unveiled last week in Berlin.

Bugatti, owned by VW, built the  first Veyron 16.4 in 2005 and the last of 300 models of the limited series sold last week to a European-based customer.

The L'Or Blanc, which is painted in vibrant white with royal blue lines curving along the exterior, was developed as a one-of-a-kind model for an unidentified businessman from the United Arab Emirates, who has a collection of about 800 cars.

It features 12 porcelain elements, including wheel badges and fuel and oil caps. A panel depicting an elephant standing on its hind legs, a Bugatti symbol, is mounted between the seats. A sceptre, the logo of KPM given to the company in 1763, is inlaid at the top of the windshield.

A highlight of the car is a porcelain dish in the centre console. The dish can serve as a caviar tray, when used together with an ice bucket that's part of a specially designed picnic set, said Achim Anscheidt, Bugatti's design chief.

''It's all arranged in a way that allows for maximum comfort during the drive,'' he said.

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- Stuff


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