Specials to mark BMW NZ birthday
While it has been here as a brand for longer than that, it is 30 years since the establishment of BMW New Zealand.
Having just won the titles of No 1 premium car brand in the New Zealand market and Fairfax Media's Luxury Car of the Year with its new 3-series, BMW is also celebrating its 30th birthday in New Zealand.
It goes a little further than putting candles in a cake, however, with the announcement of two special "Edition 30" versions of the 3-series sedan and 1-series hatch, which add $12,150 and $11,200 worth of equipment respectively to the models for a nominal extra cost.
Among other items, each Edition 30 car is afforded BMW ConnectedDrive technology such as navigation, rear view camera and extended Bluetooth connectivity as standard, while the exterior receives Xenon headlights, an M-performance spoiler and special alloy wheels.
The BMW 1 Series Edition 30 is based on a BMW 116i with the following additional equipment: Bi-Xenon headlights including headlight washer system, navigation, automatic air conditioning, a sport leather steering wheel, rear view camera, sport seats for driver and front passenger, and fog lights.
The package also includes extended connectivity with Bluetooth, a music interface for smartphones, BMW individual high-gloss black shadow line detailing, an M-performance rear spoiler, rear window fins, a high- gloss black-finished grille and 17-inch star spoke alloy wheels.
The full Edition 30 package bought separately is valued at $11,200, but adds just $100 to the 116i's usual sticker price of $49,800.
For the 3-series Edition 30, BMW adds the same package as that fitted to the 1-series, plus: adaptive headlights, high beam assist, fine brushed aluminium interior trim with black high-gloss accents, sun protection glazing, a heads-up display, and 18-inch light alloy wheels.
The 3-series Edition 30 package, worth $12,150, can be optioned on the 320i and 320d versions, for $75,900. These models would normally cost $74,300 and $74,900 respectively.