Sportspeople stand out as most trusted Kiwis

21:16, Jun 19 2013
TRUSTWORTHY: All Blacks legend John Kirwan has topped the latest list of most-trusted Kiwis.

We love JK, no kidding - All Blacks legend John Kirwan has topped the latest list of most-trusted Kiwis.

With sports stars at the top and politicians at the bottom, there were not many surprises in this year's Reader's Digest poll, in which readers were asked to rank 100 recent newsmakers.

A spokeswoman for the Blues Super Rugby coach said he was humbled by the nomination.

The usual suspects took out the most-distrusted spots once again, with Hone Harawira the bottom of the list, joined by Kim Dotcom (98) and Winston Peters (97). Dotcom's low position and election donations seemed to rub off on John Banks, ranked this year at 99.

Wellington businessman and philanthropist Gareth Morgan, at 81 this year, was jokingly miffed to have come behind Prime Minister John Key (80). "It comes and goes. I think I've been as high as No 20 or something before."

Comedian Bret McKenzie was beaten by Flight of the Conchords mate Jemaine Clement, who came in at No 52 to McKenzie's 58. But both were behind co-star Rhys Darby, who ranked 43rd.


Wellywood legends Sir Peter Jackson and Sir Richard Taylor once again made the list, at No 18 and No 68.

Winning Olympic gold did wonders for the trustworthiness of shotputter Valerie Adams (No 12), rower Mahe Drysdale (16), and kayaker Lisa Carrington (24).

Sports stars took almost half of the top 20 spots on the list, but recent rugby league returnee Sonny Bill Williams felt little of this love, being the lowest-ranked sportsperson on the list, at No 91.

The Reader's Digest survey, by Catalyst Consultancy and Research, took the top 100 names dominating the news over the past year, and asked more than 600 people to rate their trust in them on a scale of 1 to 10. People's confidence in professions was also ranked in the survey.


New Zealand's Most Trusted People 2013
1. John Kirwan, former All Black, depression awareness spokesperson
2. Willie Apiata, Victoria Cross recipient
3. Richie McCaw, All Blacks' captain
4. Alison Holst, food writer
5. Judy Bailey, TV presenter, charity worker
6. Peter Leitch, businessman, charity worker
7. Peter Snell, former athlete, scientist
8. Jerry Mateparae, Governor-General
9. Kevin Milne, former TV host, consumer advocate
10. Sarah Ulmer, cyclist
11. Jim Hickey, TV weather presenter
12. Valerie Adams (née Vili), shot-putter
13. Dan Carter, All Black
14. Nigel Latta, psychologist, TV personality
15. Colin Meads, former All Black
16. Mahe Drysdale, rower
17. Susan Devoy, Race Relations Commissioner
18. Peter Jackson, director
19. Jo Seagar, chef
20. Sian Elias, Chief Justice
21. John Walker, former athlete
22. Sam Johnson, leader of Student Volunteer Army
23. Ian Grant, parenting and relationships expert
24. Lisa Carrington, rower
25. Hayley Westenra, singer
26. Richard Hadlee, former cricketer
27. Anne Salmond, writer, environmentalist and 2013 New Zealander of the Year
28. Annabel Langbein, cookbook author, TV personality
29. Brian Lochore, former All Black player and coach
30. Graham Henry, former All Blacks' coach
31. Mike McRoberts, TV journalist
32. John Campbell, TV journalist
33. Neil Finn, singer/songwriter
34. Brad Thorn, All Black
35. Dave Dobbyn, musician
36. Pippa Wetzell, TV presenter
37. Stephen Tindall, retail businessman
38. Simon Dallow, TV presenter
39. Greg Murphy, race car driver
40. Paul Callaghan, physicist
41. Simon Barnett, TV and radio personality
42. Peter Gluckman, scientist
43. Rhys Darby, actor, comedian
44. Garth McVicar, Sensible Sentencing Trust spokesperson
45. Jim Mora, radio personality
46. Kiri Te Kanawa, opera singer
47. Te Radar, comedian, TV personality
48. The Topp Twins, entertainers
49. Simon Gault, chef
50. Scott Dixon, IndyCar driver
51. Maggie Barry, TV personality and MP
52. Jemaine Clement, comedian, musician
53. Tim Shadbolt, Mayor of Invercargill
54. Peta Mathias, chef, author
55. Peter Marshall, Police Commissioner
56. Bob Parker, Mayor of Christchurch
57. Helen Clark, former Prime Minister
58. Maurice Gee, author
59. Bret McKenzie, comedian, musician
60. Robyn Malcolm, actor
61. Jonah Lomu, former All Black
62. Alan Bollard, APEC executive director, former Reserve Bank governor
63. Rosie Horton, philanthropist
64. Leighton Smith, radio personality
65. Mary Holm, financial writer and newspaper columnist
66. Tony Kokshoorn, Mayor of Grey District
67. John Graham, former All- Black, educator
68. Richard Taylor, Weta Workshop co-founder
69. Ruben Wiki, former rugby league player
70. Grant Kereama, radio host
71. Lucy Lawless, actor, environmentalist
72. Marcus Lush, TV and radio personality
73. Stephen Donald, All Black
74. Chris Cairns, former cricketer
75. Kim Hill, radio journalist
76. Mai Chen, lawyer and writer
77. Anika Moa, singer
78. Lockwood Smith, High Commissioner of NZ to UK
79. Alan Gibbs, entrepreneur
80. John Key, Prime Minister
81. Gareth Morgan, businessman, philanthropist
82. Billy Graham, motivational speaker
83. Russel Norman, Green Party co-leader
84. Graeme Hart, businessman
85. James Wallace, businessman, philanthropist
86. Bob Jones, businessman
87. David Shearer, Labour Party leader
88. Len Brown, Mayor of Auckland
89. Metiria Turei, Green Party co-leader
90. Pita Sharples, Minister of Maori Affairs
91. Sonny Bill Williams, rugby league player, former All Black
92. Matt McCarten, trade unionist, politician
93. Tariana Turia, Maori Party co-leader
94. Michael Fay, businessman
95. Gerry Brownlee, Minister for Canterbury Earthquake Recovery
96. Michael Laws, former Mayor of Wanganui
97. Winston Peters, New Zealand First leader
98. Kim Dotcom, internet entrepreneur
99. John Banks, politician, former Mayor of Auckland
100. Hone Harawira, Mana Party leader

The Dominion Post