Hawke's Bay school offers naming rights for $60,000

01:43, Jan 31 2009

A Hawke's Bay school is so desperate to keep its computers, it's willing to rename the school in return for $60,000.

Havelock North Intermediate principal John Schollum said his jaw dropped after learning Telecom was axing the sponsorship scheme that earned his school $60,000 in technology this year.

The 600-pupil school was so determined to retain its fleet of 50 leased computers he was now exploring all forms of sponsorship – including renaming the school.

"Yes it's bold, but it's been done in the past," Mr Schollum said, referring to Bairds Mainfreight School in Otara.

"I am more than happy to share our name with a major sponsor."

If successful, the intermediate would become the first school named after a business in Hawke's Bay.

Mr Schollum said it was an attractive offer for a company who, in return for at least $60,000 a year, would have their name plastered across the school sign, website, notices and stationery.