Moobs on parade in Christchurch (+video)

DANIEL TOBIN/The Press

Moob it: The man boobs on the move.

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Man boobs or moobs of all shapes and sizes were unleashed today in central Christchurch.

Dozens of men took part in the first ever Man Boobs on Bikes parade through the city.

The stunt that provoked a public squabble for featuring topless women perched on motorbikes promoting the Erotica expo underwent a metamorphosis today with topless men raising awareness of breast cancer.

The new version of man mammaries on two-wheeled transport, organised by the Tahu FM radio station, coincided with Pink Ribbon Day.

Station manager Blade Jones said she was making no excuses for riding on the coat-tails of publicity surrounding the annual Boobs on Bikes parade because that parade had a positive outcome.

Breakfast DJ and boob-ride instigator Ra Dallas said he had seen the Auckland parade on television and imagined how funny it would be if the participants were all men.

"Then I thought, 'Wouldn't it be great if we could do something like that and actually make some money out of it for a good cause,' " he said.

"It's about supporting our women and talking about this killer disease that's taking our mothers, our sisters, our wives and grandmothers."

Dallas said he had broached the idea with male friends, including a couple of Canterbury rugby players.

Their enthusiasm encouraged him to go public with the idea.

The event is supported by Canterbury Breastcare.

Each year about 2400 New Zealand women and 20 men are diagnosed with breast cancer.

- © Fairfax NZ News

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Denise Macdonald   #17   05:26 pm Jan 28 2009

Well done guys. What a great way to promote the awareness of Breast cancer.

Christina Paton   #16   05:26 pm Jan 28 2009

Moobs on bikes. Fantastic, great way to go. Hope the blokes got plenty of money for the breast cancer fund. Hopefully the female version up in Auckland will do a re-think and change their priorities to also do something really positive. Given the crowds they attract they should be able to raise a lot of money for breast cancer research. Let's see if they have the strength of character to rise to the challenge.

Brett   #15   05:26 pm Jan 28 2009

well done boys :)

MBelf   #14   05:26 pm Jan 28 2009

I'm am disgusted, does nobody worry about melanoma anymore?

That's what you want, trade in your cancer for cancer.

I thought it was slip, slop, slap and wrap, people. Come on New Zealand, pull you bloody heads in.

Lizzy   #13   05:26 pm Jan 28 2009

Good on you guys!!

Bernie   #12   05:26 pm Jan 28 2009

awesome about time!!!!!!

Gravey   #11   05:26 pm Jan 28 2009

Absolutely brilliant!

Even more so that that Lewis woman isn't anywhere near it.

Alex   #10   05:26 pm Jan 28 2009

Hahaha, great idea! Good on all those who participated.

Petra   #9   05:26 pm Jan 28 2009

Nice to see a spectacle being made for a worthwhile cause rather than pure capitalist greed.

Emma   #8   05:26 pm Jan 28 2009

HA! Love it, this form of boobs on bikes is something we should all support, nice one chaps.

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