Creations set to captivate

01:13, Dec 07 2012
Jahmiel Sowman
IN THE PINK: Jahmiel Sowman from the World of WearableArt and Classic Cars Museum looks at Nelson designer Gillian Saunders’ creation.

A Nelson design catches the eye at the entrance to Ooh La La!, the new summer exhibition at the World of WearableArt Museum.

Dragged Through a Hedge by Gillian Saunders is one of 56 garments from the World of WearableArt Award Show which are on display.

The garment, which is made from baling twine and wire, was her 10th entry into WOW and depicts a 1950s film star being mysteriously dragged through a hedge backwards. The design came third in the open section.

WOW & Classic Car Museum general manager Andy Leonard expects close to 20,000 people to visit the exhibition at the museum over the summer. It includes the Brancott Estate WOW Supreme Award Winner, which this year was Delight of Light from first time entrants Mengye Wu and Yuru Ma from Donghua University in Shanghai.

Eight garments in the exhibition are from the Nelson Marlborough region.

Next year's awards show will be its 25th. WOW chief executive Meg Matthews said plans were under way for a spectacular show to mark the milestone, and it had increased the prize pool to $165,000, with 39 awards on offer to aspiring designers.

A new category will be the Weta Workshop Costume & Film Section: The Crazy Curiosities of the Creature Carnival. The prize will include a one-month internship with Weta Workshop, accommodation and flights from anywhere in the world.

It will also drop its sponsor name. Ms Matthews said that at 25 years WOW had come of age and it had been agreed that next year was the right time for the World of WearableArt (WOW) Awards Show to no longer have a naming rights show sponsor. However, the partnership of more than 18 years between Brancott Estate and WOW would continue, as Brancott Estate remained a major partner and the Supreme WOW Award sponsor.