Jeweller returns to focus on designs

Last updated 12:00 25/01/2014
nina gordon
INSPIRED: Nina Gordon is building up her jewellery business Flash this summer.

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Jeweller Nina Gordon is back home this summer stealing space in her father's car workshop so she can build up her business.

Miss Gordon started up her jewellery design business Flash Jewellery in Wellington in 2012. However, in Wellington she found she did not have the time to commit to the work as she was employed fulltime in the hospitality trade to pay her bills.

Now home and in the comforts of her parents' hospitality, she feels focused on her design work.

"I didn't have the time [in Wellington], I kept on half-arsing it - not paying enough attention to it. I thought ‘it's now or never', and turning 25 is a big push."

Miss Gordon said she felt more inspired working in the Nelson sun, and living and working rent-free at her parents also helped.

Her business is in its second year, and is inspired by costume jewellery. The rings are big and bold, and the pendants are a nod to hip-hop culture medallions.

"I'm influenced by natural formations and the next collection is influenced by foil. It's quite textural. I'm also really influenced by music - the last collection was influenced by old school music like 80s hip-hop."

The former Nayland College student has been interested in jewellery since she was 17 and attended jewellery-making night classes with Nelson jewellers Jens Hansen and Kay Van Dyk.

Since starting her line Miss Gordon has been featured in Vogue UK, the Dominion Post, Kiaora Magazine and New Zealand swimwear label Surface Too Deep also used her jewellery in their New Zealand Fashion Week show last year.

New Zealand music star Stan Walker wears one of her wrist cuffs on an album cover and singer Ladi6 is also a fan and wears pieces while performing concerts.

Miss Gordon is spending her summer working on the jewellery in her father's workshop which is attached to the family home. While he builds cars, she crafts jewellery.

"I brought down my big grinder from Wellington. Dad put it in his garage where he builds Mustangs, so I sit by Dad at his big desk where he has cleared a space for me."

Miss Gordon had been handcrafting her pieces over the past two years but is now focused on outsourcing production to India to increase the quality and use semi-precious jewels. She will be releasing a collection she is creating with Ladi6 in a few months and plans to move to Europe later in the year to work on the business.

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- Fairfax Media

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