Bank's flagship centre plan built on rural growth

Last updated 14:54 23/12/2013

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@devlincolleThe "agriculture backbone" of Southland and growth of rural business in the region has paved the way for the construction of a purpose-built ASB Regional Centre in Invercargill.

The new two-storey building will be built on the corner of Don and Deveron streets, which is currently car parking, and is expected to be finished in 2015.

ASB lower South Island rural banking regional manager Blair Evans said the bank had experienced strong growth in the South Island, which was reflected in the new centres in Invercargill, Christchurch and Dunedin.

The new centre would strengthen the bank's commitment to Southland, he said.

ASB Bank first opened in Invercargill in Esk St in 1994 with a staff of six. It had seen huge growth in the region during the past 20 years and now had about 30 staff. It was currently recruiting for more staff.

"ASB recognises that agriculture is the backbone of the Southland and New Zealand economy.

"During the last year, we've seen a 10 per cent growth in our rural business across the country and have introduced innovations to help farmers deal with the issues that are specific to their business."

The new regional centre will bring together 36 ASB staff from retail, commercial and rural banking teams along with wealth, insurance and asset finance specialists.

Mr Evans said ASB would take a large part of the building, while another business, which he could not disclose, was looking at moving in.

Mr Evans said the centre would be a flagship building representing ASB's significant investment in the Southland region.

It would use the latest technology and operate on the principles of Activity Based Working, similar to ASB's new head office in Auckland, which opened in July 2013. ASB staff located in the building would have the flexibility to choose from different work settings ranging from open collaborative spaces to dedicated quiet zones for more focused work, he said.

Staff would be provided with a mobility device to allow them to work at different locations around the building.

As well as utilising the latest in modern technology and design concepts, the Southland Regional Centre would feature a distinctive Southland-themed interior design.

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- The Southland Times


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