Height of fashion best seen down south

WILMA MCCORKINDALE
Last updated 05:00 11/09/2013

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Dunedin Fashion Week organisers are ramping up plans for next year's event, asking high-profile and emerging Kiwi designers to submit collections for the unique runway shows.

Timed for the first week of April, iD Dunedin Fashion Week will celebrate its 15th anniversary next year with its main crowd-pleasers.

They are New Zealand's only International Emerging Fashion Designer Awards, now 10 years old, and the twin-night iD Dunedin Fashion Shows, well known platforms for designers from around the world.

"Fashion designers interested in participating must be commercially producing directional adult fashion and be able to demonstrate an affiliation with Dunedin - such as retailing in the city, or having lived or studied in Dunedin," iD's fashion committee chairwoman Susie Staley said.

Selections are made by industry professionals.

"Every year we aim to captivate crowds with the very latest winter collections from a stable of Dunedin's most beloved designers, combined with new talent, and guest designers," Staley said.

"As we hit our 15-year milestone, we'll be celebrating in style with 2014 delivering a fabulous show that we want our fashion luminaries to be part of."

Applications are also open to recent graduates for the 2014 iD International Emerging Designer Awards, an international platform for rising global fashion talent vying for a top prize of $10,000.

The increased prize money marks 10 years of the awards, with other cash and special prizes also on offer.

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- The Southland Times

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