Invercargill a swinging city, survey shows

NICCI MCDOUGALL
Last updated 05:00 13/12/2012
Vanessa Scull
ROBYN EDIE/Fairfax NZ

SALES SPINNER: Sinderellas Adult Shop director Vanessa Scull.

Vanessa Scull
ROBYN EDIE/Fairfax NZ
SALES SPINNER: Sinderellas Adult Shop director Vanessa Scull.
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Swinging is most popular in Invercargill, according to a survey, and adult shop managers say they are not surprised.

The adulttoymegastore.co.nz Mega Kiwi Sex Survey 2012, which was completed by almost 1500 New Zealanders, says 14 per cent of respondents from Invercargill revealed they have taken part in swinging - double the national average.

Swinging is exchanging spouses for sex. The survey aimed to build a detailed picture of New Zealanders' sexual identities, habits, attitudes and behaviours.

Sinderellas Adult Shop director Vanessa Scully said the swinging popularity in the city did not surprise her and often customers would ask if she knew of any swingers clubs in the city. A lot of them tended to be out-of-towners.

"It happens quite often - maybe two or three times a month."

Business was booming for the shop after the release of Fifty Shades of Grey, an erotic novel by British author E L James.

When the shop opened it had a small corner dedicated to fetish, but after the book's publication it had an entire wall of it and products were selling fast, she said.

The book had also prompted some people to buy products to start their own "Red Room of Pain," she said.

A "Red Room of Pain" is a room with bondage paraphernalia and sex toys.

The latest trend Mrs Scully had noticed was an increase in cross-dressers and the sale of whips.

Coco Bella manager Chrissy Sherborne also said the popularity of swinging in the city did not surprise her. Customers would sometimes ask if she knew of anywhere or anyone, she said.

Ms Sherborne also agreed Fifty Shades of Grey had boosted business.

The latest trend she had noticed was also an increase in cross-dressers.

Both sex shop managers and an Invercargill brothel spokeswoman spoken to yesterday said they did not know of any swingers clubs in Invercargill.

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