People using iPhones during sex - study

Last updated 13:13 20/06/2012
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GADGETS: People would rather go without sex than lose their iPhone, says study.

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This post was originally published on Mashable.

Which would you rather give up for a weekend - sex or your iPhone? 15 per cent of respondents to one study said they would choose a romance-free weekend rather than go without their beloved device.

A recent survey conducted by Gazelle.com (the company that buys your old iPhone) asked 1,000 people who have used the service to trade-in an old device if they'd rather go without sex or iPhone for a weekend. Yes, 15 per cent of people chose sex.

This isn't the first time smartphone owners admitted they would give up sex over their smartphone. In a related survey by another company, smartphones tied with intimate relationships as two things business professionals said they couldn't live without.

But there's another relationship between iPhones and people's sex lives - nearly 4 per cent of respondents to the Gazelle survey reported having used their iPhones while having sex.

A spokesperson for Gazelle said they were even more surprised at how many people said they would choose their device over Facebook.

"When asked which device or platform they would not be able to live without, a majority (65 per cent) chose iPhone, while only a few (one per cent) report not being able to do without Facebook," the press release for the survey states.

The survey was open to Gazelle customers for about one week. A spokesperson for Gazelle told Mashable they wanted to make the survey available for iPhone owners because the questions related to that device. Check out some other highlights from the survey:

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  • Consumers want an iPhone with a larger screen. Nearly 40 per cent of respondents report a bigger screen is the feature they would most like to see added to the next version of the iPhone.
  • Thanks to iPhone, consumers have been able to reduce the number of devices they own. Nearly 70 per cent of survey respondents report waving goodbye to their iPod or mp3 player since purchasing an iPhone. Fifty-five per cent have ditched their camera, and over 40 per cent have gotten rid of their GPS unit since buying an iPhone.
  • iPhone is ruining our manners and we love it anyway. More than 25 per cent of survey respondents report that they "almost always" use their iPhone while in a social setting such as during a meal or while at a party. iPhone hasn't just changed how we communicate and access information - it's also completely changed live social interaction. A combined 58 per cent of respondents say they use their iPhone in a social setting either "usually" or "occasionally," while only 17 per cent of respondents report using their iPhone in such a situation either "rarely" or "never."
  • Think twice before you reach for a friend's iPhone - you don't know where it's been. Nearly 85 per cent of respondents report having used their iPhone while in the bathroom.

Mashable is the largest independent news source covering digital culture, social media and technology.

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