New Zealand basketball star Steven Adams has stood up for Maori culture after American rival Andre Iguodala belittled the Tall Blacks' haka.
Igdoula, who was meant to be at the World Cup in Spain, but missed the tournament because of knee surgery, poked fun at the haka after the New Zealand team performed it ahead of the match against USA they went on to lose.
"New Zealand thought they dance was gone intimidate us.... That ain't nothing but the A town stump! #GoUSA #FIBAWorldCup2014 ," Iguodala, the Golden State Warriors shooting guard, wrote on Twitter.
Adams, the young Kiwi who made a huge impact on his NBA debut with the Oklahoma Thunder, was quick to reply.
"@andre show some respect for my culture."
Adams' reply has since been deleted.
Their brief exchange was typical of the reaction to the Tall Blacks haka at the World Cup.
Video footage of the haka before their clash with USA has attracted global attention - as well as a bit of bemusement from the American players as the clip clearly shows.
Derrick Rose, James Harden and Kenneth Faried clearly wonder what is going on as the Tall Blacks advance on them.
Earlier in the tournament, Turkey ignored the haka, clearly unaware of the cultural significance.
The Americans stood their ground, but the blank stares said it all.
The video was the top viewed item on the sports pages of The Guardian's website in Britain.
It has featured on the NBA's website in America as well as many mainstream news websites like NBC and USA Today.
The world championships site listed it as an "amazing moment".
Most of the American coverage featured words like "baffled", "bewildered" and "unimpressed".
It hasn't rattled the Tall Blacks though, who earlier today beat Ukraine in a must-win encounter.
A TOWN STOMP
Iguodala's reference to the A town stump related to a hip-hop dance that originated in Atlanta where dancers kicked one leg out twice and stomped. Here's a brief example:
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