The TAB is offering $5 million to anyone who can pick the outcome of every game at the football World Cup.
The promotion, called 1 Shot at $5 million, was launched today and requires a person to correctly select the outcome of all 64 games at the tournament.
It is free to enter and does not require a TAB account.
Off-contract Wellington Phoenix footballer and TAB football ambassador Paul Ifill said it was the single biggest prize pool the TAB had offered.
"It's easy and it's free. Why not have a shot at becoming $5m richer," he said.
The chances of picking every game correctly were astronomical, but people who made the top five most accurate picks would get $1000 each, he said.
The opening match between Brazil and Croatia is on June 13, and people have until midnight on June 12 to get their picks in.
The competition is open to all New Zealand residents aged 18 or over, but there is a limit of one entry per person.
"Kiwis love their football and very soon millions of us will be glued to our TV screens for what is undoubtedly the biggest sporting event in the world," Ifill said.
Full contest rules can be found at www.tabchallenge.co.nz
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