Taranaki's homegrown Primo wireless taking on big boys
An internet business started in a Taranaki man's basement is now a major player taking on the bigger providers in the region.
Primo Wireless is the brainchild of Matt Harrison, 32, who started the venture in 2006 from his Inglewood home.
After fielding inquiries and complaints by farmers when he worked as a computer technician, Harrison was inspired to set up his own business in order to come up with some solutions to improve the speed of rural internet.
One of his goals was to provide more reliable internet access to people off the beaten track.
And as a result the company can now count people living in remote East Taranaki settlements like Tututawa and Strathmore among the 1700 or so residential and business customers Primo Wireless supply with wireless and ultra fast fibre connections.
Harrison said wherever ten people or more banded together in search of improved services, his staff would be willing to meet them to see what could be done to help them out.
Demand for its services had grown in the last two years and Harrison said in the past two months 200 new customers had signed up.
Growth in the business, including the recruitment of more staff, was the main reason behind the company's recent move to a new premises on Molesworth St in New Plymouth.
Along with the company's help desk, the site was also chosen in order to accommodate further expansion of the business, something Harrison and his colleagues have firmly in their sights.
Primo Wireless sales representative Kelly Ellis said with service availability right around Mt Taranaki, the company had a greater reach and was also focussed on tapping into potential clients in the New Plymouth, Bell Block and Hawera areas, where ultra fast fibre was being rolled out.
Harrison said the company was also fielding inquiries from people living as far afield as Whanganui.