Window display 'degradation of women'

Since opening in new premises on Devon St West, in New Plymouth, Nauti NZ adult store has received complaints about its ...
Robert Charles/Fairfax NZ

Since opening in new premises on Devon St West, in New Plymouth, Nauti NZ adult store has received complaints about its window display.

A sex shop next door to an after school tutoring business has some parents unhappy about a "straps and buckles" display right in front of children.

Nauti NZ, a store in the centre of New Plymouth, has been asked by Chere McGregor to remove a lingerie laden mannequin from its window.

The shop is next door to the Clever Kids Education Centre, around the corner from a ballet school and across the street from a yoghurt shop.

McGregor, an advocate for human trafficking prevention organisation HOPE61, said the location meant too many children were at risk of seeing the provocative item, which she considered a "degradation of women".

"What is that saying to our kids?" McGregor said.

"How many glances do kids have to take before it sits in the back of their minds and starts to pip away?"

The mannequin was an "active enticement" for young men who visited the shop, she said.

"When they see that they learn 'that's a great way to treat women, let's go and sexually abuse her'."

As well as speaking with the shop's management, McGregor made a complaint to police, who referred her to the New Plymouth District Council.

Customer and regulatory services manager Mary-Anne Priest said while she had not received any formal complaints, comments of concern had been posted on the council's Facebook page.

Priest said a council officer had checked the window display, but it was was not in breach of any bylaws.

"We didn't find it to be offensive. It's more of a moral debate, I think," she said.

Priest said council would continue to monitor the shop's window display.

Nauti NZ manager Jessica Lilly said McGregor's objection was not the only complaint they had received since the shop relocated from Devon St East about three months ago.

She said a man "screamed" at her because his four-year-old son now had to walk past the adult store.

But Lilly said she designed her window displays with much consideration and removed the mannequin as soon as McGregor complained.

"There's no toys in the window, it's just lingerie.

"We keep everything at the back. We've frosted the windows and had a wall built to conceal all of the inconsiderate products."

Lilly said despite the surge of online sex shops there was still a huge New Plymouth market who liked to shop in store.

"Most people who come in are couples who have been married for 10 years and want to spice up their love life," she said.

Clever Kids Education Centre tutor Warren Sutton appreciated the measures Nauti NZ had taken to ensure its products were hidden away.

He had not received any formal complaints from his clients but said jovial comments were often made.

"We have no reason to put the knife into that business," Sutton said.

"But I won't comment about whether I think they should be there."

 - Stuff

Comments

Ad Feedback
special offers
Ad Feedback