Santa draws crowds to parade

Last updated 07:56 17/12/2012
tdn santa stand
Santa waves to the crowd at the Hawera Christmas street festival and parade.

Relevant offers

Thousands of people flocked to Hawera's town square on Saturday for the annual Christmas street festival and parade.

Festival organiser Rangi Coleman estimated up to 4000 people turned out to see the parade, featuring the jolly fat man, and enjoy the carnival atmosphere in Hawera's CBD.

"That's an absolutely fantastic result," Mr Coleman said.

The parade attracted 33 floats in total - three times as many as last year, he said.

There were also 30-odd stalls selling goods ranging from candy floss to transferable tattoos.

Coleman said he was given the responsibility of organising the event about five weeks ago.

"The community and the businesses have really come on board and supported it really, really well and that's what I put the success down to."

This was the second year Hawera's business association Biz Link had hosted the event, he said.

"We're trying to build on the momentum from the predecessors of previous years."

The goal of the day was to not only put on a great show for families but to draw people into the town centre to help boost Christmas business trade, Mr Coleman said.

"The event is the hook for getting people into town."

Event volunteer and traffic management man Royden Collingwood said the street festival and parade went off without a hitch.

"The mood of the day was awesome," Mr Collingwood said.

And the weather really turned it on "as Hawera always does", he said.

Ad Feedback

- Taranaki Daily News

Special offers
Opinion poll

What's your expectation of former tropical cyclone Pam?

To hit East Cape and Hawke's Bay with substantial punch

Heavy rain and wind, but no more

A mild storm at most

A fizzer

Vote Result

Related story: Cyclone Pam hits New Zealand

Featured Promotions

Sponsored Content

Follow the Taranaki Daily News on Twitter

Get Taranaki's frequent news and sport updates

TDN North Taranaki Midweek

The North Taranaki Midweek's online

Get your mid week news fix

TDN South Taranaki Star

South Taranaki Star online

Get your South Taranaki news online