Seinfeld 2.0: what would Jerry do today?

00:57, Dec 14 2012
NOTHING TODAY: Jerry Seinfeld, with his fellow Seinfeld cast members Julia Louis-Dreyfus, Jason Alexander and Michael Richards.

Seinfeld's critics often describe the program as being a waste of time, and finally, here's the proof. Perhaps.

The "show about nothing" has returned - in a way - to be a huge distraction and a source of amusement on Twitter.

Two American friends have created a new account on the microblogging site, which suggests plotlines for fictitious Seinfeld episodes, if they were to air today.

Jerry, Elaine, George and Kramer face all of the pitfalls and challenges of life in 2012 and deal with LinkedIn, Fifty Shades of Gray, molecular gastronomy and Fox News.

The success of the account - it has attracted almost 160,000 followers in just three days - appears to be how each "plot" reflects the well-known characteristics of each of the four characters.

It also helps that the show, regarded by many critics as among the best ever, has never left the pop culture psyche. Yada yada yada.


One of the friends behind the account, US comedian Jack Moore, said the idea came after he found friends online wondering what would happen if Seinfeld was still on the air.

"So much of comedy these days depends on the internet, and I think Jerry Seinfeld [the character] would have a difficult time building an audience online," Moore told America's ABC News.

"And his struggles would form some very funny plot lines, in addition to his reactions to all the material he'd find on the Internet."

The plot suggestions show no sign of abating - fortunately for fans who mourn the show's absence from television screens and for those who are happy to relinquish a little of their time on a Twitter stream about, well, nothing.

Fairfax Media