Finnish app store startup bets on Android

TARMO VIRKI
Last updated 14:18 22/11/2012

Relevant offers

Digital Living

48 hours inside the Internet's 'most toxic' community Sky unleashes dragons for online TV battle: Neon gets Game of Thrones Is the internet giving us all ADHD? Netflix spars with Australian website over local offerings US urges companies to do more to fight cyber crime Apple buys database company FoundationDB Tech world watching gender-bias lawsuit Anti-cyber bullying bill progresses How much would you pay for YouTube's competition? US 'threat-sharing' bill enhances corporate-intelligence agency links

Finnish technology startup Blaast has opened an Android application store hoping to tap into booming demand for affordable smartphones in Indonesia and other emerging markets.

The 2010-founded Blaast has built a platform to distribute apps to mid-range cellphones, enabling carriers to sell more data packages bundled with free access to applications.

"Android is going to own over 75 percent of smartphone sales in emerging markets," said Blaast Chief Executive Joonas Hjelt.

Blaast said its Android store will launch in Indonesia with No 2 carrier XL Axiata, preinstalled on Sony's new Xperia J smartphone. So far operators in Malaysia and Bangladesh have launched Blaast service for basic cellphones.

Google's Android has become the dominant smartphone platform over the last quarters, controlling around 2/3 of smartphone sales globally. Models costing less than US$200 have boosted Android demand, especially in emerging markets.

Ad Feedback

- Reuters

Comments

Special offers

Featured Promotions

Sponsored Content