Trade fair, online sellers told

Last updated 05:00 11/12/2012
HOT PROPERTY: iPads, iPhones and iPods are topping the search list on Trade Me.

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Online shoppers waiting on overdue presents for this Christmas have taken their gripes to the Commerce Commission, which is warning online retailers to trade fair.

The warnings come as Trade Me reveals Kiwis are in for an iPad, iPhone and iPod-filled Christmas this year, with the Apple gadgets the most searched items on the site in the first week of December.

Commission competition manager Greg Allan said online retailers failing to deliver goods by the promised date was a common grumble over the holiday period and it had already received its first complaints.

"Retailers, particularly those trading online, must be very careful about promising to deliver goods by a certain date at one of the busiest delivery times of the year," he said.

Online retailers needed to be aware of the Fair Trading Act, which prohibits false and misleading information being provided to consumers.

"The commission receives over 10,000 complaints a year and around 70 per cent are possible breaches of the Fair Trading Act, so all retailers should make sure they understand their obligations and deliver on them," Allan said.

He cautioned retailers against labelling a product as "New Zealand-made" without justification.

Trade Me spokesman Paul Ford said Apple products were some of the hottest sellers on the site, with iPods, iPhones and iPads together the most-searched items last week. Nationally, Lego was the second most-searched term on the site.

More than 550,000 domestic unique browsers visited Trade Me every day last week, according to Nielsen Market Intelligence. Visits from mobile devices made up 32 per cent of visits last month, up from 13 per cent a year ago.

Ford said Trade Me expected mobile visits this month and next to increase as people used their smartphones to compare prices while Christmas shopping, "and as another swathe of iPads and iPhones are unwrapped on Christmas Day".


Christchurch's most-searched items in first week of December:

1. iPhones/iPads/iPods.

2. Karen Walker/Country Road clothing.

3. Tablets.

4. Trampolines.

5. Barbecues.

6. Lego.

7. Kittens.

8. Playhouses.

9. Jet boats.

10. Puppies.

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- The Press


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