$111k 3min video 'value for money'

MICHAEL WRIGHT
Last updated 05:00 21/09/2012

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The Canterbury Earthquake Recovery Authority (Cera) is defending the $111,000 it spent on a three-minute animated video as "value for money".

The authority commissioned the flyover video as part of the launch of the Christchurch Central Recovery Plan in July.

It showed where anchor projects such as the convention centre and sports stadium would go and explained the southern and eastern frames where land would be acquired and kept open to encourage central-city development.

A Cera spokesman confirmed the video cost $111,110 and was made by Animation Research.

"This included 3D modelling of the central city, video production and post-production, script writing and supply of additional footage."

He said the video provided a "high-quality, enduring resource" to promote Christchurch's recovery and was an "ongoing investment-attraction package for both national and international investors". It could have designs added to it, including virtual tours inside anchor projects.

A closed tender process was held involving several production companies.

"Written proposals were received and a rigorous evaluation process was carried out before a panel recommendation was signed off," the spokesman said.

"The selection of Animation Research Ltd for both the 3D modelling and video production provided cost savings over other tenderers, and Cera is confident it has received value for money."

The Press last month filed a request under the Official Information Act for files relating to the central-city blueprint and associated land acquisition.

The request was due back on August 31, but Canterbury Earthquake Recovery Minister Gerry Brownlee extended the time limit.

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- The Press

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