Gigatown Timaru is snapping at the heels of third place after gaining 50,000 points in a recent Instagram 'mini-comp'.
This will be enough to put Timaru on 330,000 and be just behind Oamaru in third place.
The competition required people to post an Instagram photo that illustrated what they want to see or experience in their ''Connected Dream Home of the Future''.
Queenstown won the mini-comp with Masterton picking up third place.
Timaru's Gigatown supporters continue to spread the message in our community: there were ''Giga-girls'' at the South Canterbury Wine & Food Festival, more "Giga-Giveaways" on Facebook, and Mayor Damon Odey ''painted the cruise ship green''.
The Wine & Food Festival was a stunning day in the sun, and volunteers Ashleigh Malthus and Charlotte Manson, along with a photographer, were there telling people about the Gigatown competition. Each wielded green hashtags and info about how to support Timaru, most people had heard about Gigatown and were keen to find out more. Photos from Ashleigh and Charlotte's adventures are on the Gigatown Timaru Facebook page.
Mayor Damon Odey continued to get into the spirit of things via his twitter account with this post: ''Check out my graffiti on the #gigatowntimaru Sea Bourne Odyssey.'' Timaruvians obviously enjoyed it with 18 retweeting the post and more than 100 liking it when it was shared on Facebook.
Gigatown Giveaways continued with a wireless router donated by Vetta Technologies which allows people to experience near-gigabit speeds throughout your home or workplace.
Finally, there was another mini-competition last week, this time on Instagram. There was another 75,000 points up for grabs and a small but committed group have given Timaru a great chance of winning. The winner will be announced on Monday. The week before Timaru won a mini-competition for the most signups in the country pushing us into fourth place.
Find out more at www.southcanterbury.org.nz/gigatown
■ Sam Callander is business services manager at Aoraki Development Business and Tourism.
- The Timaru Herald