Body painted staff now deliver safety video
Relevant offers
Thousands of Air New Zealand passengers will from this week get their flight safety instructions from staff wearing nothing but body paint.
The airline has decided to expand its use of body painted staff from advertisements to the in-flight safety video used on 737 domestic flights.
It hopes to catch the attention of travellers, particularly those who often ignore the safety video despite being told they need to watch it even if they are frequent customers.
"Safety is paramount and non-negotiable at Air New Zealand," Air New Zealand general manager marketing Steve Bayliss said.
"We wanted to find a way to deliver these important pre-flight messages to our domestic travellers in a way that was genuine, engaging and fun, while meeting all our CAA and operational guidelines."
The new safety video began running on Monday.
-NZPA
View Air New Zealand's new in-flight safety video:
Sponsored links
Man dead after Marlborough wasp attack
Waitangi emotions 'running high' - Harawira
NZ into Wellington Sevens semis
Boy critically injured as cars, truck collide near Otaki
Army orders court-martial in WikiLeaks case
Cambodia still reeling from Khmer Rouge
Black Sticks notch first Champions Trophy win
Banned protester awaits High Court decision
John Terry sacked at England captain - again
Thieves steal glacial ice by the tonne
Four more dead in ongoing Egypt violence
Eastern Europe freeze death toll nears 200
Police make 29 arrests on Sevens first day
Revellers carouse toward finals day climax
Apple acts against Kiwi brand name
Earthquake rattles upper South Island
Sex dentist's name stays suppressed
Car's speed past schoolbus shocks police
Forceful response to US haka 'justified'
Sailors all aboard for mayor's review
The five biggest deathbed regrets
Kiesha's stepdad enters guilty plea
Revellers carouse toward finals day climax
Forceful response to US haka 'justified'
Officers in clear after pepper spraying haka
Give Maori flag status it deserves, mayor says
Parts of red zone 'won't be rebuilt'
Beloved Wellington shop battling to survive
'1 per cent' chance of mag-7.0 quake
Joe Bennett wins right to stay
Revellers carouse toward finals day climax
Would you use KLM's 'meet and seat' service to meet like-minded passengers?
